Saturday, December 31, 2011

Ethnography Video Guide


A video provides your audience with a quick understanding of your system. It is a high-bandwidth format; you can convey a great deal of information to your audience quickly, but it is not well-suited to providing complex information that the user might need to study. The video should be brief and interesting. The following elements give you an overview of what you should include.

components:
title -- an interesting title should capture the audience's attention, as well as clearly describe your project.

motivation -- what is the purpose of your ethnography?


specifics:
   What are the important observations you have made? Please try to capture at least one example for each important observation you have stated in the results. An example supporting your observation of specific behavior is important.

new ground -- what are you doing that is (to your knowledge) innovative?

credits -- who is in your project group? (optionally, what did they do?)

other requirements:
All speech should be audible; if not, either re-shoot, or, if it is data, perhaps subtitles.
Be sure to hit all of the above sections, though they need not be in a particular order.
Be creative!

software:
Various software is available to make videos; if you are on a Mac, check out iMovie (or, if available, Final Cut), if you are on Windows, you can download Windows Movie Maker. Camtasia will enable you to capture video of your screen.